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Biological Connection to Design

Creating spaces that positively impact our mental and physical health, in addition to being aesthetically pleasing and functional, is part of a growing interior design practice.

Consumers Are Changing. We Need to Change Faster.

WHAT IS NEUROAESTHETICS?

Biophilic Design

Incorporating natural elements such as sunlight and greenery into spaces to promote mental and physical well-being. Natural materials make people comfortable.

Fractal Patern

Visual fractals, or scaled, self-similar patterns, in the environment can mitigate physical stress and may even have a healing effect.

Visual Complexity

Moderate visual complexity is optimal and keeps stress levels in check. While complexity can add interest and depth, it’s crucial to maintain a sense of harmony and avoid overwhelming the space.

Color

There is scientific evidence supporting the idea that colors can have a profound impact on our mental health and well-being. Colors are a form of nonverbal communication.

Subliminal Brain

The subliminal brain is responsible for creating visual hierarchy among the elements of a creation and has an effect on our behavior with or without our knowledge.

Moving Through Intentionality

Creating spaces that positively impact our mental and physical health, in addition to being aesthetically pleasing and functional, is part of a growing interior design practice.

We respond to a broad and dramatic view as beautiful and inspiring as a result of 2.4 million years of evolution. We feel intuitively that it is safe, bountiful and full of pleasure.

DON RUGGLES

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